M4G Media worked with Red Bull to create an exciting charitable component & social good initiative for the Red Bull Sound Select concert in Portland, OR, partnering with a renowned local nonprofit to raise awareness & funds for the charity & enhance Red Bull’s brand reputation.
·  Connected Red Bull with nonprofit Rock ‘N Roll Camp for Girls, which builds girls’ self-esteem through music creation and performance. The nonprofit also helped market the concert and promote the partnership to its networks via social media, email and more.
·  Concert-goers created custom event posters on site, and performing artists such as Bully autographed the posters, with all proceeds going back to support the Rock ‘N Roll Camp for Girls.
· Did PR for the event and garnered prominent coverage in national & regional media outlets including The Huffington Post, Oregon Music News, Portland Tribune, Eleven PDX and more.